About Us

At Tide Watches, we're on a mission to redefine our time, one wrist at a time. Our vision is 'a sustainable future through the power of time'.

Mission Statement:
Tide Watches is on a mission to combine style, function and sustainability. Our aim is to provide timepieces that not only serve a utilitarian use, but also contribute to a cleaner planet.

Our Vision:
We envision 'a sustainable future through the power of time'.

Our Commitment to Sustainability:
Our journey begins with sourcing the most important material for our watches - maritime plastic waste. By gathering plastic debris from our oceans and rivers. The ocean plastic we use is sourced by Healix from discarded fishing nets, retrieved by dedicated fishermen. This plastic waste is then processed into pellets. Our river plastic we use is gathered by ClearRivers and processed in collaboration with Tide Watches. From both plastics streams we select Polypropylene which we use to create our watch cases. This process not only repurposes harmful waste but also helps to reduce the use of virgin plastic in production.

Crafted in The Netherlands:
Our watches are not just inspired by the dynamic maritime spirit of The Netherlands, they're assembled here as well. We take immense pride in our roots and are committed to contributing to the local community.

Quality is Our Hallmark:
We believe that a commitment to sustainability should never compromise quality. Our watches are built to last, utilizing the finest materials and components. Each watch is powered by an automatic Japanese NH35A automatic movement, ensuring precision and reliability. The scratch resistant mineral crystal maintains the watch's pristine appearance through all your adventures. Our watches also feature C1 Lume, for clear visibility in the dark with a touch of luminescence on the hour markers and hands.
Our watches are built to withstand the elements. With gaskets and rubber seals meticulously placed throughout, they're water-resistant, making them suitable for all occasions, whether you're diving into the ocean or simply caught in the rain.

We believe every moment counts. Each glance at your Tide Watch serves as a reminder that every choice, no matter how small, has a significant impact on our planet. By choosing Tide, you're choosing more than just a watch; you're wearing a brighter, more sustainable future.

Join us in making waves of positive impact, one conscious choice at a time. Let's turn the tide on the wellbeing of our planet together.